Commercial Advertising Career


Adopting the profession of commercial advertising would require one to manage the significant task of taking hold of the public’s attention towards a product or service. A person seeking a career in this field should have the natural ability of convincing the audience through images and videos in order to promote a business.

How to become a Commercial advertiser:

Despite the fact that commercial advertising is not a degree name, those students who have a creative insight and are interested in creating innovative and appealing designs for various media houses could pursue a bachelor’s degree in advertising in order to enter the field.

Having a master’s degree in art design tech fundamental concepts in communication or creative direction could provide that edge to candidates aiming for commercial advertising.

Commercial advertising career courses, training, programs:

A career in commercial advertising would require a blend of creative as well as technical skills. Thus, practicing a bachelor’s degree in mass communication, media or journalism would enhance the creative abilities of a person.

To gain the technical knowledge required in creating commercials for print and interactive media, one can undertake additional courses in copyright, advertising and graphic design.

Commercial advertising career schools/colleges, education:

Creating advertisements is all about understanding the mindset of the target audience. Whereas, a graduate degree in advertising or related academic courses would teach the students right technique to design the graphics for various purposes, a master’s degree would provide the practical knowledge and training to the students that would help them to understand their audience.

Top 5 colleges/universities:

  • Yale University
  • University of Michigan
  • Carnegie Mellon University
  • Boston College
  • Washington University

Commercial advertising job opportunities, salaries/pay:

After getting an advertising degree, one can seek career as graphic designer, art director or advertising manager. As per stated by the U.S. Bureau of Labor Statistics (BSL), the employment opportunities in graphic designing and art direction is estimated to have a hike of 13% and 12%, respectively during the years 2008 and 2018. The payroll is also very recommendable with an average of $48,140 as advertising designer, $94,100 as an art director and $98,720 for the post of advertising manager.

Category: Advertising Careers

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