How to start a career in Sales and Marketing


Candidates who would like to start a career in Sales and marketing can find many growth options and learning opportunities while being in this career. Typically employers look at candidates who have done their masters in business administration in sales and marketing as their specialization. Candidates should possess good tactics to find a balance between the company sales and customer service. They should have good communication skills and must be able to drive the sales with dexterity. The following are some of the additional points to be kept in mind while considering a career option in Sales and marketing.

Points to be kept in mind while pursuing a career in Sales and Marketing:

  • Students who are aiming to become Sales and marketing professionals in the future should firstly pursue high school and secondary school degree and obtain top rank positions.
  • After these school academics, students should try to enroll into top colleges that teach courses like Bachelor of Business Administration, Bachelor of Science in Sales, AAS in Sales and Marketing, etc.
  • Candidates should gain skills in sales and marketing that needs candidates to focus on the end product that can meet the needs of the customers and also result in handsome sales for the company. Hence Sales and marketing professionals help in increasing the market share of the firm.
  • Employers would prefer candidates who have also completed their master studies in business administration with marketing as their major specialization. In these courses there are variety of topics covered like brand marketing, customer value and satisfaction, CRM, rural management, etc.
  • Candidates should develop excellent communication skills, convincing attitude, customer management, etc. A large part of the compensation depends on the number of sales generated by the Sales and marketing professional.
  • For entry level sales career, candidates need not have any experience but to become marketing professional, candidates should possess at least two years of experience in sales.
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Category: Career Guidance

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