Marketing Consultant Career


Marketing Consultants offer marketing solutions to organizations looking to penetrate new markets and develop a deeper impact in their existing markets. Marketing Consultants specialize in this area of business and offer advice that allow businesses to develop and market cutting edge products and services to achieve their goals.

Pursuing a Career as a Marketing Consultant

If you are willing to become a Marketing Consultant, then you must have excellent communication and interpersonal skills, and needless to say that you would need to have very good marketing skills yourself. You would also need to have good marketing research skills and carry out research studies to assist organizations in coming up with the right marketing plan in a given situation. Marketing Consultants would need to have great communications and presentations skills to convey their idea to the client organization as effectively as possible.

Marketing Consultant Career: Qualification, Courses, Training

To become a Marketing Consultant, you would need to hold at least a Bachelor’s degree in Marketing or Business Administration with majors in Marketing. The higher the educational qualification, the greatest would be the chances of success. Experience is valued greatly in Marketing Consulting. Holding certifications such as Certified Management Consultant could be required, or at least would be helpful in finding better employment opportunities.

Marketing Consultant Career: Schools, Colleges, Universities

The following Marketing Schools and professional training institutes are some of the best in the United States from the perspective of Marketing Consultants. .

  • Institute of Management Consultants, USA
  • Northwestern University, Kellogg School of Management, Evanston, IL
  • Harvard University, Harvard Business School, Boston, MA
  • University of Pennsylvania, Wharton School, Philadelphia, PA
  • Stanford University, Graduate School of Business, Stanford, CA
  • Duke University, Fuqua School, Durham, NC
  • Columbia University, New York, NY

Marketing Consultant Career: Job Opportunities, Salaries and Recruitment

Marketing Consultants have great employment opportunities ahead as the figures from the Bureau of Labor Statistics suggest an increase of up to 85% for these positions for the period 2008-2018. Marketing Research Consultants earn an hourly mean wage of $26.72 and other Marketing Consultants earn $39.26 in consultancy firms, while in other industries professionals from both the categories earn an hourly wage of $29.36 and $35.37 respectively.

Category: Consultant Careers

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