Social Media Marketing Career


Social media marketers are held responsible for different types of engagement with the customer through various forums and platforms. They take care of media related marketing events, brand consciousness, brand image, brand recall, etc. They typically work under the social media managers and help them in improving the sales of the firm eventually leading to better revenues and profits.

How to become a Social media marketing professional:

In order to become a social media marketer, candidates must join courses like BS in Communications, Bachelor in Digital Entertainment and Game Design, AAS in Interactive Media Design, etc. Also associate courses in Multimedia Design, Technical Communications, etc might also help. Real time job exposure is given more emphasis than the relevant education.

Social media marketing career courses, training, programs:

There are a wide variety of social media marketing courses that interested candidates can opt for according to their convenience. Candidates should learn strong customer engagement skills and must be a good interface to the public in order to increase the brand awareness of the products of the firms.

Social media marketing career schools/colleges, education:

Some of the best social media marketing courses are given below. Candidates can increase their technical know-how my joining any of these courses. Most of these colleges give practical exposure to media related concepts.

Top colleges/universities:

  • Bryant & Stratton College
  • Arizona State University
  • Walden University
  • Full Sail University
  • University of Phoenix

Social media marketing job opportunities, salaries/pay:

There are various opportunities to work as social media marketing professionals. Some of those opportunities are to work for sectors like marketing, media management and advertising, software development, advertising agencies, internet and new media, public relations, marketing and special events, etc. According to the salary estimates of Pay Scale and released in the form of the National Salary data, the annual compensation of a social media marketing professional is in the range of $25,000 to $74,000 per year. The median salary is about $50,000 per year.

Category: Media Careers

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